Community Outreach/Public Relations

Effective multicultural advertising means having our eyes and ears firmly rooted on the grounds of ethnic communities. We firmly believe that the only way to endear the brand is to reach out to them in places familiar to them. We've organized outreaches for Filipino Caregivers through the Caregivers Association of Toronto & worked with the Embassy of the Philippines in Ottawa in mounting a Migrants Day.

We have partnered with The Chinese Professionals Association of Canada (CPAC), the Laotian Association of Ontario, The Vietnamese Chamber of Commerce and the Canadian-Colombian Professional Association, sponsoring their activities, ensuring a strong brand penetration in these communities.