Direct Marketing

Conventional direct marketing consists of buying names and doing mail outs, which seem to be remote and distant to the target market, so at AV Communications we go about Direct Marketing in a more intimate manner.

One-on-one encounters with the multicultural market in their places of worship, at festivals, community gatherings are some of the many effective ways to reach out and educate the community. We have proven that by putting human faces to the brand and bringing the brand to the grass roots level touch the ethnic consumer more effectively than perhaps door knockers and flyers in their mailboxes. Especially for new immigrants who are facing the challenges of their new, unknown world, a little attention can go a long way to bring about goodwill and loyalty.